Media-Telecom content catalog integrated into Mediabaza

Media-Telecom, a content producer and distributor, has integrated its project catalog into the Mediabaza B2B marketplace. The companies have maintained a long-standing partnership regarding Media-Telecom’s television channels, and this latest phase of collaboration grants platform access to its content catalog.

Media-Telecom content catalog

The partnership between Media-Telecom and the Mediabaza B2B marketplace (a project by MSK-IX) has reached a new milestone. Media-Telecom’s extensive content catalog is now available for programming departments to order through Mediabaza’s online showcase.

This development allows operators and OTT platforms not only to seamlessly order broadcast signals from 21 thematic TV channels but also to access a vast video library. The catalog includes highly rated TV series and films such as the musical drama Strings (featured in Kinopoisk’s Top 250), the war drama The Pilot, the modern adaptation of The Dawns Here Are Quiet, and the spy thriller Operation Mukhabbat. Historical projects from the Russian History channel are also featured, including the retro drama Sorge, the documentary series The Baptism of Rus’, and the docudrama The Great War. Additionally, educational content from the We channel is offered, featuring programs like Tasty Russia with Sergei Belogolovtsev, Russia: Its Peoples and Territories series, and projects on the history of Russian animation and design.

“Expanding collaboration with a major content producer and distributor like Media-Telecom underscores Mediabaza’s significance as a comprehensive solution for the media market. Our aim is to provide content buyers not just access but efficiency – the ability to quickly find, license, and integrate both TV channel signals and individual content units into their programming,” Grigory Kuzin, Director of the Medialogistika Platform at MSK-IX, emphasized.

Media-Telecom is a rapidly growing entity in the pay-TV market. The company manages a portfolio of 21 thematic TV channels, including Sapphire (Turkish cinema), Kineko (Asian films), Russian History (historical content), We (entertaining educational, documentary, and educational projects created with the support from the Institute for Internet Development), CTC Kids (top animated projects from renowned global franchises and original programming), Appetitny (culinary programs with an emphasis on instruction), TERRA (docutainment-style content targeting male audiences), and Udar (live coverage of the country’s premier combat sports events).

Beyond TV channel and content distribution, Media-Telecom provides a comprehensive array of video production services, actively engages in the sports media rights market, develops media startups, and creates mobile platform applications.

Mediabaza serves as a B2B marketplace for media companies, offering a unified access point for ordering TV channels and video content, electronic document management, and integration with the operational workflows of content owners, broadcasters, and online services. The platform is developed by MSK-IX.